FeedMagazine

Since 2014, fodjan has been developing digital solutions  for  more  efficient  feeding management  in livestock farming. Over  the  past  few years, more  and more  partners have supported the development of fodjan’s smart feeding platform.  Now fodjan  is promoting its  open platform idea by securing partnerships with new companies: Schaumann and Nutreco.  All  bring additional expertise and experience to the table. Farmers, advisors and the related industry will benefit as  a  result says  fodjan’s  CEO  Carsten  Gieseler: "These  ambitious new partners offer us a great opportunity to move towards a feeding platform that will be well connected, smart and easy to use. Users will have the chance to upgrade their feeding performance thanks to  a  more  efficient, transparent and data-driven feeding management system." Schaumann - the feeding specialist - sees great potential in linking the data generated by dairy cows. "The Schaumann senior technical advisor knows the challenges of his customers. One of the central tasks of the technical advisory team is to constantly monitor the performance and health of the herds to provide advice on the feeding program. The combination of Schaumann’s know-how and the fodjan dairy cattle feeding program offers completely new possibilities for purposeful cooperation with dairy cattle farmers,"says Reinhold Arnemann, Member of the Executive Board –Sales and Marketing at Union Agricole Holding AG.
Nutreco sees promise for fodjan’s platform in international markets. As one of the leading global animal and  aqua nutrition companies,Nutreco is proud to become a new partner for fodjan’s  digital solutions. "Ever  since  fodjan participated  in  the  Nutreco  FeedTech  Challenge,   we   have   been  impressed  with  their ability  to  deliver  nutritional insight  to farmers effectively," said   CEO   Rob   Koremans. “We believe  partnering  with  fodjan  fits  very  well with our ambition to become an on-farm solutions provider and are  looking forward  to working  with  the  fodjan  team  to  deploy  their solution  in  the  various international  markets we are active in."
Lely strengthens its strategic partnership with fodjan and looks  forward to the further work  on  the  development  of  fodjan  with  the new  strategic partners. "Lely  welcomes the further expansion of strategic partners,  the input from various disciplines gives the opportunity to create even more added value for farmers", stated Lely’s CEO Alexander van der Lely.

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